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"Loyalty is when people are willing to turn down a better product or price to continue doing business with you” - Simon Sinek. The earlier you are in your business growth, the more critical it is to ensure that your early customers are highly satisfied.
If customers are unhappy, they’ll leave you for one of your competitors. If they’ve had a poor experience or been treated badly, some will go as far as making a scene on social media or leave a bad review to warn others.
Customer satisfaction is important to any business, but the earlier you are in the growth of your business, the more critical it is to ensure that your early customers are highly satisfied. When you sign up your first customer, that person represents 100 percent of your customer-base, so their opinion of your business, along with the next handful of customers matters greatly.
Think about your early customers and who these people are. If they’re still known to you, you should be proud that they had faith and were one of your earliest customers who backed you.
Here's a few ideas: